What is Google Site Kit?

Mar 24, 2021 | 0 comments

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Most of the WordPress website owners or the WordPress agencies who work for their clients, want to give the best performance for their customers. There are many website owners and people are using thousands of websites daily all around the world.

Hence, as a WordPress website owner, you can always have a curiosity to know about how many people are using your website. What are their insights about your website? As a WordPress developer agency also, you may have some queries to provide the best service for your clients, that is where Google Site Kit comes in! 

Your website needs the best tool to provide all the needed information to develop it more conveniently and “Google Site Kit” will be the best choice for doing the task.   

Free tool for everyone!

It is a free tool that provides your WordPress dashboard with updated recognitions and stats without editing the source code. The Site Kit makes it easy to set up and customize key Google products, providing you trustworthy and new guidance on how to succeed on the web.  

When you are looking for the best tool to guide you, you can use the tool Google has give us, as it is free and easy to install. It will give the best guidance for succeeding in your WordPress Website. For your ease, here we are providing all the essential information about the Google Site kit.  

For Whom Site Kit is Useful: 

Site Kit is mainly useful for three groups of people.  

  1. WordPress Site Owners: Due to the application and tools it provides, site owners get easily benefitted.  
  1. Developer or An Agency: This kit is helpful for the developers who work on developing a WordPress site.  
  1. Hosting Provider: If you are a hosting provider then your users can easily access the Google tools and metrics with the help of a site kit. 

Site Kit Supports many Google Platforms:  

Google Site kit supports different types of Google platforms and they are described below:  

Google AdSense: Google AdSense is an advertisement program and there you can easily publish your advertisements for the target media. Google AdSense helps you to keep track of your earnings from the site.     

It’s not necessary to use Google AdSense for your website. You can skip it if you want.      

  1. Google Analytics: Google Analytics help you to monitor web traffic. You can also see the behavior pattern of the visitors. You can see how users are navigating your site. Also, you can track the goals you have already set for your users to finish.   
  1. Search Console: The search console helps to understand how the pages in Google Search are found and seen by Google Search. You can track how many people in the search results have seen your content and by using what questions they search your site.  
  1. PageSpeed Insights: PageSpeed Insights enable us to see the overall performance of the webpage compared to other webpages. You can easily improve your page’s condition by seeing the insights with the help of some tips.  
  1. Tag Manager: Tag Manager gives free solutions and suggestions for adding the tags and in some cases updating them.   
  1. Optimize: This tool helps to improve the conversions of the visitors by using codeless alpha and beta testing. This tool works in optimizing the website.  

How to Set Up Google Site Kit:  

  • At first, you have to install the Site Kit plugin and then authorize it. You can authorize by using your Google Account. After authorizing you can proceed with further setup.  
  • Now you can connect to the additional services. 

Pros of Using the Google Site Kit: 

  • This site kit provides many application and tools to improve the condition of your WordPress Website 
  • It gives an easy platform to see all the statistics altogether. You can see both the search console and AdSense together without any issue.  
  • You can examine how different pages are performing on your website. You can take the suggestions and use them for improving the conditions of the pages you need to work on.  
  • There is no need of using codes to run anything. You will just need to click some buttons to see everything. This works as a time-saving tool.  
  • Using a site kit won’t be a burden for you as it doesn’t cost anything. It is completely free and ultimately helps you to improve your website.   

Cons of using the Google Site Kit: 

Nothing is only about benefits, there can also be certain drawbacks to using the service. Whether you should disregard the cons in front of the Pros is up to your decision and preference. 

  • Everything is not that much detailed compared to other plugin tools. For example, if you use Google Analytics tools separately it will provide you more details but in the Google Site Kit, you won’t find that many details for Google Analytics. 
  • Google is still trying to improve some of its features. So hopefully the improved versions will be more helpful and detailed.   


Google Site Kit will enable you to have more opportunities to grow your WordPress website. As a website owner or an agency or a WordPress developer for the clients, you can easily track everything with the help of Google Site Kit. The number of users of Google Site Kit is increasing day by day and that’s why Google is trying to improve it more.  

It can be both tiresome and time consuming to look for the necessary information about Google Site Kit, as there are many information about it. Hence, we have made this for your convenience. This piece of information will help you to get all the essential details you need to know about Google Site Kit. We hope you will get benefitted from this.    


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